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Conversion Audit Checklist

3

discussions evidencing this problem

A diagnostic checklist that evaluates a website against key conversion factors (messaging clarity, CTA placement, social proof, mobile optimization, speed, audience fit) to identify why it's underperforming and what to fix first.

discussions evidencing this

4

pain statements

3

distinct people

3

communities

What a useful checklist would help with

It could help you work out:

  • Conversion readiness score
  • Prioritized list of issues to fix
  • Actionable improvement recommendations

Based on website url, current conversion rate or traffic data, target audience description.

Where the evidence comes from

A sample of the discussions behind this problem.

  • Honest breakdown: Why most small business websites don't convert (and it's not the design)

    r/smallbusiness

  • Ads Won't Fix Your Bad Website Problem

    r/PPC

  • Why your website doesn’t need to be fancy, it needs to be human

    r/Entrepreneur

Investigate this idea

Validate a version of this idea

Use this as a starting point. Narrow the audience or workflow, then check whether the evidence supports your version.

🔒 You're reading a preview

Sourced from r/smallbusiness, r/PPC and r/Entrepreneur. The complete analysis adds:

  • The verbatim excerpts behind every pain statement
  • The complete source-discussion list, with links to each
  • The full set of capabilities people asked for

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